Sally is a GP and has front-line experience of primary care at its most challenging.

She entered a career in medical management in 2011 and was appointed to Assistant Medical Director for value-based care in the Aneurin Bevan University Health Board in 2014.

Since 2018, Sally has been leading the national value-based healthcare programme in Wales which is now part of the World Economic Forum’s Global Coaliton for VBHC. She is an Honorary Professor at Swansea School of Medicine.